In 2004, Co-Founder and CEO couldn’t find a diamond engagement ring that was ethical, sustainable, and traceable. She wanted the sparkling symbol of her commitment to represent more than love: the perfect piece would also respect the planet and protect its future. On a mission to make the jewelry industry more sustainable and ethical, Co-Founder — alongside CEO — founded Iyora in 2005.

From that first step through today, we’ve revolutionized the way jewelry is sourced, crafted, sold, and worn. We do not compromise between quality and conscience — and neither do our customers.
Our Mission to cultivate a more transparent, sustainable, compassionate, and inclusive jewelry industry has been at the core of everything we do from day one. It’s in our DNA.

OUR MISSION PILLARS

TRANSPARENCY
We know where our precious metals and gemstones come from and how our jewelry is made. And we share that information with you — so you can feel good about the jewelry you’re wearing.

SUSTAINABILITY
We use recycled and sustainable materials, apply energy-efficient practices, and minimize our carbon footprint.

COMPASSION
We care about and are committed to our communities, our employees, and the people who help to bring our jewelry to life.

INCLUSION
We support and invest in our diverse teams to ensure every employee knows that they belong, and our designs are always crafted with inclusivity in mind.